Xiaomi SU7 Pricing Released, Whether Lei Jun Can Achieve ‘godhood’ Through His Three-year Car-making Journey?

Mar 29, 2024

The pricing of Xiaomi SU7 has been announced, sparking widespread attention in the market. With a price range from 215,900 yuan to 299,900 yuan, Lei Jun claims that it is the best-looking, best-driving, and smartest sedan under 500,000 yuan. He also stated his ambition to build a Dream Car that can rival Porsche and Tesla. This high-performance C-class sedan can accelerate from 0 to 100 km/h in just 2.78 seconds and reach a top speed of 265 km/h, demonstrating incredible driving performance.

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At the launch event of Xiaomi SU7, Lei Jun revealed that the vehicle has undergone three years of development and comprehensive testing, with a total road test mileage of 5.4 million kilometers and 576 test vehicles involved. He emphasized that car manufacturing is an extremely challenging task, which even giants like Apple have given up on. However, Xiaomi has persevered and is committed to providing consumers with high-quality, high-performance electric vehicles.

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Although the pricing of Xiaomi SU7 is relatively high, Lei Jun believes it is worth the price. He explained that battery costs account for a large portion, and high-quality batteries are crucial to ensuring vehicle performance and safety. Therefore, he stressed the importance of respecting technology and not expecting prices to be too low.

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Overall, the pricing strategy of Xiaomi SU7 reflects Xiaomi's commitment and pursuit of high-quality, high-performance electric vehicles. Despite the relatively high price, Lei Jun believes that through continuous research and development and innovation, Xiaomi Automobile will be able to win the recognition and support of consumers and become a leader in the market. As for whether Lei Jun can achieve "godhood" through his three-year car-making journey, it remains to be seen.